MAXIMIZE WARMTH
Underwear is a not dirty word here at Gord's it's THE word. No $500 jacket can keep you as warm on its own as it could be with the right underwear... Nothing can beat the feeling of being warm and dry no matter what the activity... and that's what the right underwear will do for you. It's all about moisture management, it's all about creating a microclimate of warm dry air next to your skin.

We carry the very best brands in underwear including the two most respected names in keeping people warm: Patagonia and SmartWool. Drop by either of our two locations, let us show you how the right way to underlayer for the very best outside experience!

Everyone here at Gord's uses performance next-to-skin underwear so we're uniquely qualified to extol the virtues of the right stuff next to your skin. Some of us, like some of you, needed to be convinced, but rest assured, we're all converts now. Proof positive: None of us could fathom going out on for a day on the slopes or even outside for some XC action without the thermal benefits of the right insulation that the right technical underwear from both Patagonia and Smartwool afford. Go ahead, evolve. Get with the program, if you're still using cotton underwear you're missing out.

We recently asked our staff a simple question: "why should one use Patagonia or Smartwool underwear?" here's what they replied:


Jana wrote: "Patagonia and SmartWool long underwear keep you dry and therefore warm in the winter season.  It's wicking qualities pull the sweat away from your body to the outer surface of the material...thus keeping you dry and feeling warm.  In contrast, (less desireable) cotton absorbs sweat from your skin and stays wet next to skin...making you feel wet and cold! Patagonia and SmartWool underwear come in a variety of weights to suit the activity you will be doing, and they can be layered on top of one another to create an internal, comfortable, environment for your body and clothing."

JL wrote: "It's all about wicking that moisture away from the skin. The days of wearing super bulky layers to keep warm are gone. It's all about surprisingly warm, thin layers. Hooray for having a range of motion! "

Carolyn wrote: "Everyone should use Patagonia or Smart Wool underwear because of these two reasons: 1. They keep you dry 2. They keep you warm. So if you're a person who thinks that they need to be warm and dry this winter...you should definitely pick up a set. They'll last you FOREVER! (well, almost forever)"

Marc wrote: "Patagonia or Smartwool underwear should be a part of every outdoor person's wardrobe. The key to staying warm, comfortable and dry starts with the proper base layer pieces. Both of these companies make phenomenal base layers. There are different levels, and you choose one depending on temperature and activity level. The purpose of these base layers is to wick moisture away from your body. As you sweat, the material draws the moisture away from your skin and allows it to evaporate. This in turn keeps you dry which then keeps you warm. If you plan on spending time outdoors this winter, invest in some Patagonia or Smartwool underwear."

Alan wrote: "Patagonia and SmartWool will keep you warm and dry, they are both designed with material that is long lasting, they'll both wick moisture away easily and they are bothavailable in different weights for different people, usages and climates.  Cool fact: Both companies make their offerings out of renewable resources, whether its merino wool or (in the case of patagonia) recycled plastic!"

RT wrote: "You should always wear Patagonia or smartwool underwear because every other underwear is made of cotton, cotton is BAD! Although cotton may feel comfortable, it has the disadvantageous feature of being a lot like a sponge and absorbing your sweat. Patagonia and smartwool underwear will wick away your sweat, pulling it away from your body and into your next layer (your jacket for example) witch then wicks it outside so that it can evaporate therefore, keeping you nice and dry! And dry = warm. "

Aaron Wrote: "I use Patagonia and smart-wool underwear because they are very practical for our weather conditions. They are nice and light, and very warm when they need to be, and are very comfortable. They keep the sweat off your body to keep you drier and warmer. A must have for winter sports."

Greg wrote: "Cause they give you that warm and fuzzy feeling, Dude."

Jason wrote: "If you’re doing any kind of athletic activity in the winter, or even in the fall or spring, a base layer is a necessity.  Nothing will keep you dryer or more comfortable during those outdoor activities.  Face it, cotton just doesn’t have the sweat wicking power or breathability that the Patagonia Capilene base layers do.  If you haven’t already tried it, do so – you’ll be very glad you did."

Krista wrote: "Patagonia and Smartwool make great underwear everyone needs to stay warm and DRY. They offer a variety of weights and styles for every purpose. Most of the tops can also be used as every day clothing which makes it incredibly versatile, its not just underwear! Some pieces can be worn 12 months of the year, what value! Remember: Capeline doesn't shrink and is quite durable so it can last for many years!"