GORD'S IS HIRING! As some of you may have heard we're
growing! As a result we're looking for a few good men
and women. If you have a desire to be part of our great
group of staff who love to share with our customers their
passion for biking, skiing, boarding or simply having
fun outside... If you think
you have what it takes and you're up for the challenge
of learning everything there is to know about what we
do and how we do it, we'd like to meet you! Please email
us at careers@Gords.com
and let's set up an interview
Uptown Magazine readers vote!
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CALL IT A LIFESTYLE CHANGE Dread the gym? Hate to diet? Welcome to the club. More than a few of our customers have taken a moment to share with us the many reasons for taking-up biking... As a simple, fun and liberating way to live a better life. Like John F. Kennedy once said "Nothing compares to the simple pleasure of a bike ride".
As one customer so aptly put it as she purchased a wicked-cool Scott Contessa 40 mountain bike, a sweet Bell helmet and some matching Sombrio gloves "I've decided to make this a lifestyle change, I'm going to drag my family out so we can live a better, healthier life". That made us think... Maybe Kelly is on to something here, maybe we should all try a bit harder.
If you need some help in making that change, that shift towards a better life, don,t despair. We're here for you. From our friendly staff who can help you not only get geared-up but also help you with advice and education to Gord's renowned
Bike Club where we'll provide you with motivation, riding buddies, peer pressure and more than a few amazing rides to get you started... We're here to help.
GORD'S GIRLS RACING As some of you may know we have started a little sub-club within Gord's Bike Club... and it's called Gord's Girl's Racing. And yes, much to Eric's chagrin, the only catch is that you have to be a girl to join.
Composed of Catherine (defacto team captain AND team mascot all in one tight little Ukrainian package), Leanne, Jenn1, Carmen, Jenn2 and the effervescent Carolyn with a guest appearance from our in-store ringer Stevie, they plan on burning up the triathlon, adventure race and MTB race scene this summer (if you can call that burning).
Tuesday night, May 6 2008 (the first Bird's Hill Duathlon) was their inaugural competition and the girls didn't just do all right, they quite simply kicked ass. Needless to say we're very proud of them.
PERSONAL GEAR CONSULTANT Gord's "Personal Gear Consult" is something we thought up after our first of many busy weekends here at Gord's. We were wondering how to give those who take buying something like a bike seriously ... What to do for those of you requiring a bit more attention.
Sure we do all we can (and then some) for those of you just walking into any of our stores... But sometimes it's frustrating for us, we get so busy, somewhat a victim of our success... and like it or not we sometimes miss details. So here we were, wondering how we could do things better, how we could give you 150% of the Gord's experience. So we thought of this.
A free service where (after making an appointment) you and your very own dedicated (non-commissioned) Gord's Specialist explore and test-drive products to find out which ones are best for you. We know the store can be busy, so when you’re ready to make the jump, that's where "Personal Shopping" through our "Personal Gear Consult" comes in.
It's an amazing way for us to give you our undivided, uninterrupted attention during the time-consuming process that buying skis, boards, boots or bikes can be. Especially if you want to do it right. We're very excited about this new program as it will allow us to do what we do best BETTER.
Don't get us wrong, our caring staff go out of their way to make everyone feel special and well-taken-care-of daily. It's just that sometimes it makes little sense to pop in spur-of-the-moment on a busy Sunday and wrestle with the masses and get the same attention you could be getting if we sat down and dispensed with the salesmanship... Especially if you're serious about making a big purchase... That's where a personal gear consultant comes in handy. It's simple. Pick a time that works well for you, drop us an email at JF@Gords.com and let us know a bit of background information regarding your need and wants. We'll quickly get back to you with the best expert we have for you particular needs and voila! We can get started in helping you achieve your goals and aspirations!
Needless to say we're very excited about this idea, we think it makes perfect sense, hopefully you'll take us up on it!
OUR LOWEST PRICE POLICY We understand that when it comes down to it, no-one wants to pay more for stuff... Nor should you. You'll be happy to know that when it comes down to everything we sell, from the inexpensive first price-point stuff to the super high end stuff... We are no more expensive than anyone in the city (including the Cheks and the Marts).
We don't believe in charging more than the next guy for anything we sell (duh!). So we though up of this brilliant idea: It's simple. To make your shopping experience hassle and worry free, we've kicked off the season with our most aggressive pricing policy yet: If you find any same product we sell for less anywhere else (in the city), please just let us know, we'll not only happily match it, WE'LL ALSO BEAT IT BY 5%. That's right. You read correctly: Five percent. off "their" price. That's 5% in your pocket as a thank you for letting us know.
Read more about the details of our Lowest Price Policy
OUR TECH SHOP IS HERE FOR YOU No
matter how good the gear, it's not worth the titanium, carbon fiber or the rubber
it's built with if it's not running properly.
That's where Gord's tech shop comes in. Our goal is to be here for you to meet your service needs. With basic guarantees to you like the fact that WE'LL ALWAYS HAVE TECHNICIANS ON DUTY. It's all part of our promise to you that we'll take care of you and your equipment so you can
get out there and enjoy life on your gear.
Regardless of what it is you chose to ride. We service all brands and all makes. No matter what time of day, if we're open, there's at least two techs on staff, on site, in the tech shop and ready to help with free advice and helpful information. It's in our mission statement, it's on our freaking logo, it's in our DNA: SERVICE. Read more about our bike service department (including a detailed service menu of services we provide - complete with rates) by visiting our Bike Service Page here:
WE NEED YOUR HELP!
Every change of season we take a moment and ask you for your input regarding our website... What do we need to do, where should we spend some time and effort renovating, what sucks, what doesn't. Please take a moment to fill in our web-survey here we'll even compensate you for your efforts with a $10 gift certificate and a chance to win $100 in Gord's money!
Go ahead, let us know what you think!
RIDE VIDEOS
We do these every week... A simply great ride through the great trails that we love to ride, right in Winnipeg. Great rides with great folks... And we take pictures... And we take Video... and we make little movies that you can check out just below this filler text. Join Gord's Bike Club next season and come ride with us! While the season may be over for now, here are a few 07 memories:
Gotta love YouTube!
REVIEW THIS! Our collective loathing of review sites is well documented. So in an effort to throw a little accountability into the mix we've decided to post a few reviews of our own on here... Our never ending quest to find the coolest stuff, the neatest gear... Anything to make the experience better, more fun, more exciting, more comfortable, anything to motivate us. Sometimes, it's
just the excuse we need in order to get out there... Anything that can get us over the urge to drive over to KFC... (Ooooh the Colonel, with his wee beady eyes and his addictive chemicals that make us crave his chicken fortnightly). Uh... yeah... I got sidetracked there, sorry.
For an interesting amalgam of gear reviews, an assortment of stuff what's turning our crank this summer, do yourself a favor, click HERE for our summer version of the "THINGS WE LOVE" page and learn about what makes gear heads like us smile.
MORE STUFF TO READ
LOVE YOUR FEET When it comes down to ski boots, we've come quite some ways from the times when Gord used to say in jest "It doesn't quite fit unless -at the end of the day- you can pour blood out of it". Mercifully, that was then... These days, It's all about fit and comfort... [more]
JOIN THE CLUB We are a gregarious and diverse group of riders (over 300 members), we ride together, laugh together, challenge each other and support each other. It's all about the love of riding (from Wednesday Night Rides to more advanced Epic Rides)... [more]
SNOWBOARD BOOTFITTING We start with a volume assessment of your foot, we'll show you footbeds, we'll explain socks and why some are great and some are less that great. THEN we'll show you boots. And then, if you take our recommendation we'll guarantee the bootfit for 3 years! [more]
YOU SPECIFIC We say it over and over... (It's almost annoying) "It's not just Women specific... it's YOU specific." Skiing, more than any other sport we know of, is the most advanced and accommodating as far as gear specifically designed for women... [more]
FUN ON WHEELS On one hand we're getting all excited about our upcoming ski and snowboard trips... But on the other hand were getting all horny about riding our bikes. With sexy new brands like Salsa, Intense, Scott, Commencal and returning stars Jamis, Rocky Mountain... [more]
. MORE BIKES
ARRIVING DAILY! It's a busy time here at Gord's... With the record start to the season we admittedly got behind the eight-ball and ran out of certain bikes and sizes. But have no fear we're restocking weekly and adding on to our inventory every few days. If we don't have what you want today, chances are it's on the way!
31 RIDERS SHOWED-UP
FOR
OUR SECOND ANNUAL
GORD'S TO GORD'S TO GORD'S
WEDNESDAY NIGHT RIDE! We started this ride last year and now it's now our annual kick-off ride of the season! 31 woefully out of shape club members rode from Gord's on Donald to Gord's on Kenaston and back... It was a bit of a faster ride since we had to make it back before dark and yes, it was a bit less of a trail ride because, of course, much of our trails are still less than rideable. We met at L1 (our Donald store) at 6:00pm and we take off at 6:30pm sharp. What blast it was! THIRTY ONE RIDERS that's a record for a season kick-off ride!
GORD'S BIKE CLUB UPDATES Every year I promise to do this and every year I unfortunately fail
at keeping you folks abreast of what's happening with Gord's Bike Club through the website. Sure, we do the regular email update to the membership but for some reason the UPDATE PAGE always lags behind. This may very well be the year, the year we supply you with an up-to-date on-line page where we keep you informed of Rides, events and promotions and all sorts of news from the big bad world of Gord's Bike Club. Thank goodness for hope.
WE LOVE MOUNTAIN BIKES! Less kind folks who visit our fair province often scoff "Mountain bikes in Winnipeg? But... you have no MOUNTAINS!" To that we regularly reply "OF COURSE MOUNTAIN BIKES! HAVE YOU SEEN OUR ROADS?"
(no but really, all kidding aside, have you seen our roads?).
Mountain bikes are super versatile and allow so much terrain diversity that they're a hard entity to ignore if you're shopping for an all-around bike. For more about our Mountain Bike selection, check out our new MTB product page HERE:
GORD'S KIDS OF MUD IS A GO! Here we are, proudly entering our second season in the Kid's of Mud. This year we plan on taking another step forward with our little club within a club. (all Kid's of Mud members are also associate members of Gord's Bike Club) We have big plans, growing and improving on our first season... With new coaches, lots of returning coaches, a new coordinator (Thanks Lisa!) and lots of great ideas, we're all very excited about 2008.
WHY DO WE SELL WHAT WE SELL? It's an honest question that should be asked and that will be answered: Why do we sell this brand and not THAT brand, why did we select this Jamis Bike over that Jamis bike, why do we sell Burton? Why did we replace Rossignol with Dynastar? Why did you pick-up Scott bikes? All these questions... Curious?
We have some answers to your questions starting with our 2008 bike brands right here:
NEW AT GORD'S FOR SUMMER '08 We finally have a plan to get
your kid riding a decent bike!
Too many kids are forced to ride crappy bikes just because they have the misfortune of growing. Don't punish your progeny or make them adopt drastic growth-stunting measures in order to save a few bucks, your kids deserve a good bike!
TIME FOR A NEW
KIDS BIKE?
Often an afterthought for some bike shops, kids bikes (and kids in general) are a very big deal to us. We're no dummies, we know who our future customers are and since we plan on being around for a long, long time, it makes perfect sense for us to make sure we take care of our younger customers the right way. Visit our kids bike page where we'll explain to you what to look for in a kids bike in order to get the best bang for the buck...
WHAT DO
YOU GET
Nothing sucks more than buying a bike and being left all alone, trying to figure out what to do next from a maintenance point of view.
When you buy a new bike From Gord's Ski and Bike, here's what you get don't just get a bike, you also get nothing less than 44 years of experience and an entire team devoted to making sure your bike rides just right. Relax, enjoy the process and smile: Gord's New Bike service plan has you covered, wheel to wheel.
THE EVER-YOUNG JAMIS XLT There has never been a bike in our history that has ever defined us more than the Jamis XLT. Simply put this is the best bike anyone could possibly buy under $1600. We've sold many Jamis XLT's over the years, from the most excellent XLT 2.0 of 2003 that won Bike Of The Year honors two years in a row to the wicked bling Jamis XLT 3.0 (Like the one JF is riding on the pic above) to this years' CANADA-ONLY XLT, the final year of production for the venerable, amazing XLT. These bikes have turned average bike riders into true aficionados for many years and have left their indelible mark on all who have had the pleasure of owning one.
What makes these superlative full-suspension bikes so special is the fact that XLT's simply evolved
over the years from humble beginnings as a cross-country trail bike to an extended-travel XC bike (XLT stands for Extra Long Travel)... and simply got better year after year. They handle predictably, they allow a massive margin of error, they are surprisingly sprite and nimble while remaining confidence inspiring. No fuss, no muss, they do their job and they ride like few other bikes ride. Enough that when Jamis announced it was discontinuing the XLT after 2007 Canadian Jamis dealers got together and demanded "ONE MORE YEAR" and Jamis complied. (By the way, folks this NEVER happens in the bike business... NEVER). And so we get a year's reprieve. Get one now while you still can. This bike will make you love off road riding in a way few bikes ever could. Do it, do it now because they only made so many of them for us Canucks.
. THE RIDE
We've said it before: It's all about the ride. The ride to Seven Eleven, the ride to your buddies house, the ride we call Ingolf, the ride at Panorama, Fernie, The Seine River, the ride through the monkey trails at Assiniboine Park, the ride with your 30 favorite buddies or the ride with your daughter.
Yes the bike is important. But more important than the bike is the smile on your face. So get off your butt, dust off your bike, throw on your helmet and come riding with us next season! For more information on how we can help get you out, click on the following link: